To facilitate and engage communication among their partners and
audiences, the site uses a robust content management system as the
platform augmented by the use of Web 2.0 tools. They have
incorporated elements of RSS, Twitter, Facebook and streaming video
to push content to their audiences, allowing them to also
contribute their valued feedback creating a continuously updated
and highly valued resource for related information.
Research in the form of stakeholder workshops and user testing
was key to developing an appropriate framework for the site. Their
web solution needed to support actually finding and understanding
the information that was being presented - and ensuring all
stakeholder's needs and expectations were met was a key
success measure of their site's redevelopment.